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Olivia Cox

Head of Marketing

Olivia leads a team of marketing specialists to implement multi-channel marketing and communication strategies across UFIT’s three pillars: Health, Fitness and Sports. The role oversees all marketing activities to drive brand awareness, lead generation and revenue growth.

Olivia has a background in marketing and communications and a Sociology degree from Newcastle University. Prior to joining UFIT, she worked for a premium tea brand in the UK, responsible for delivering integrated marketing campaigns and driving consumer acquisition.